Monday, 2 March 2015


I dig denims SS15 is absolutely fabulous and FINALLY an amazing denim shirt makes its debut and Im in love! We have a denim shirt we love (and are about to grow out of!) but it is no where near this fabulous in cut or fabric. I adore the bomber jacket, the cap, the shoes (!!!) and everything in between,. Also available to mamas, I dig denim is truly making its mark in the fashion world, and I am beyond excited to see where this will lead. The SS15 campaign is as always incredible, shot by Max Moden who is known for all kinds of exciting and amazing work, including some fabulous editorials for Le Petite Magazine. I dig denim has also gone down in sizes so you can get these amazing pieces for even younger kiddoes now. If you don't know IDD to begin with, HERE are some links to some previous posts we have done, so you can learn and see more. 

I hope you enjoy these absolutely fabulous images, and that you will stay tuned for more amazing SS15 radness. 


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